PRos in Training

I’m honored to have been ask to serve on a whole slew of thesis committees this year. With the term coming to a rapid close (just 5 more weeks), defense season is in high gear. Over the next five weeks (plus), I’ll hear about a lot of interesting research. I hope to share more with you as the students finish. But in the meantime, here’s a glimpse and a link to the students’ blogs, twitter feeds, etc. so you can keep up with their work… if you’re so inclined. These are some pretty smart students – both grads and undergrads – and anyone would be lucky to have them as part their team. Leona Laurie: Blog and TwitterLeona’s master’s thesis for the School of Journalism and Communication looks at how Web 2.0 is changing traditional marketing and, specifically, the 4 Ps. She’s looking at two media companies – one more... Continue Reading