Posts Tagged with linky+love
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Image by Stewf via Flickr Sorry for the delay in posting this week’s linky love. But I found lots of good stuff and and each is a numbered list. How handy! Debunking Six Social Media Myths (BusinessWeek, written by BL Ochman aka @whatsnext) Five Digital Trends to Watch for 2009 (Authenticities, written by Steve Rubel aka @steverubel) Five Stories of Twittering Gone Bad (Network Solutions via @SuziSteffan) Five Ways to Gain More Value from Your PR Agency (PR Squared, written by UofO Alum Nicole Jordan aka @nicolejordan) 10 Social Media Questions Worth Asking (Socialized aka @jpostman)** think about some or all of these questions as your post this week. 5 Essential Social Media Strategies for a Bad Economy (Social Media Explorer, written by David Finch aka @davidfinch) 10 Ways to Boost Your Blogging (Danny Brown aka @dannybrown)** Thinking about continuing your blog beyond this term? Some good tips and ideas... Continue Reading
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Well, I thought I’d avoided the Oregon Plague (i.e. the terrible head cold that’s been going around), but I think I was wrong. Fortunately, not everyone’s brains are filled with fog and some folks managed to put out some great stuff this week. PR Colleagues: Don’t Forget to Brush Up on the Basics (Arik Hanson on PRSarahEvans.com) Facebook Faces the Music: As the Multitudes Lash Out Over Privacy Infractions, Social Media Giant Reverses Its Policy (Bulldog Reporter) Five Crucial Tips for the Perfect Pitch Letter (Bad Pitch Blog) Dig Deeper & Never Stop Bringing New Ideas to Your Client (Leo Bottary’s Client Service Insights) Small Steps to Improve Client Relations (Dave Fleet)Making the Most of a Phone Interview (Barbara Nixon) Target Practice (Megan Soto) Build Blog Posts Like Building Blocks (Chris Brogan) A Quick ‘n’ Dirty Guide to Setting up Social Media Monitoring (Social Media Explorer) The Dangers of Astroturfing... Continue Reading
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It’s a brand new term of linky love posts. I tend to slack off on these when I don’t teach Advanced PR Writing, but for at least the next 7 weeks, you’ll see regular installments of my favorites each week. The background: My students write two blog posts per week, one of which needs to be in response to something that I find interesting (and worth our linky love) during the week. I try to find a wide variety of things to chat about. Sometimes I provide a little commentary and sometimes I don’t. So, with that intro… here we go. (Students, every single one of these blogs is in my feed reader, maybe they should be in yours, too.) The 2009 Edelman Trust Barometer (Phil Gomes via PROpenMic)You’ll need to be a PROpenMic member to see this. Phil opens up a discussion about Edelman’s annual trust survey results. What... Continue Reading
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Happy holidays! Some of my favorite posts from the last week or so to keep you entertained during your winter break. You’re probably starting to get bored about now, right? The STAR Approach to Storytelling (Lindsay Olson)When we say focus on results, here’s a great way to think about it and make it happen. Stories of the Year (from AdAge)The article includes the big pr/mktg/adv gaffes of the year. I just love lists. Firearms Manufacturer Misfires (from Bernstein Crisis Management newsletter)A firearms manufacturer uses a notorious sniper as a testimonial in its annual catalog and creates quite a commotion. The problem? The company’s collective head is so far in the sand it is unlikely to ever recover. Social Media Predictions 2009 (PRSquared)Many folks contributed to this conversation, Todd is just one. Worth thinking about and spending some time with this one. Things will continue to change… will you be ready?... Continue Reading
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We’ve survived week one in the University of Oregon School of Journalism & Communication. The rain has arrived and there are quite a few great posts to share. Take a look. Just Relax: Questions That Make Interviews More ConversationalMeg Roberts shares a list of questions for you to ask in interviews. Starting a conversation in an interview can be tough, but having a list of questions will help you get a better feel for the company and ensure it’s a good fit for you. Twitter as a Tool for College Students Robert French at Auburn University share ideas that he gleaned from asking the “why bother?” question to his Twitter community. Be sure to click on the link to show all the responses Robert got via Twitter. Getting More Twitter Followers and Twittering for Business Julia Roy shares her 10-second rules for deciding if she should follow someone back on... Continue Reading
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Lots of great stuff in the blogosphere this week, so I’m putting a special edition linky love together here just for you! Is online reputation management as simple as optimising Google juice and minimising digital dirt? (PR Conversations) How “Janet” Fooled the Twittersphere she’s the voice of ExxonMobil (Web Strategy by Jeremiah) GUEST POST: Voice of the Intern (PR Squared) A sort-of-unified definition of public relations – without a single mention of “marketing” (Tough Sledding) 50 Topics Marketers Could Write For Their Companies (Chris Brogan) All worth a read for different reasons. Hope you’re having a great summer!... Permalink
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Next week is the last week of the term, so this will be the last of the linky love posts for a while. Probably for the rest of 2008, in fact. It looks like I won’t be teaching Advanced PR Writing in the fall, which is the sole purpose for writing these posts. I might do some other version of recommended links, though. We’ll just see. You better be holding your breathe in anticipation! PR for PR (Naked PR): Does the PR industry need some PR for itself. Something we’ve talked about on PROpenMic, too. 5 Great Marketing Blog Lists and What You Can Learn From Each (Influential Marketing Blog): I love lists! This is a great collection of the best top lists for marketing blogs. Ready for Chindia, Millennials, Brand Promiscuity? Trendspotter Unveils Top Trends to Impact PR (Bulldog Reporter): What trends are expert “trendspotters” using and why does... Continue Reading
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As I write, more than 3, 000 items loom in my feed reader. Yes, they are looming. Mocking me for having too little time to read this week. It’s been a busy week! I quickly pulled a few good posts for this week’s linky love: From Kami at Communications Overtones, Beat Reporters Have a Love/Hate Relationship with Blogs and Bloggers. Crisisblogger Gerald Baron offers thoughts on The Moral and Economic Value of Saying You’re Sorry. KD Paine asks How Many Different Types of Conversations are There? SheGeek tells us What College Students Can’t Get From Blogging. I disagree with many of her points (for one, I know of at least 6 of my students that got their job because they blog), but they are worth considering. Chris Brogan offers some advice to Make Your Linked-In Profile Work for You (I’m using some of these tips!) Fun With Brands (Dear Jane... Continue Reading
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As usual, some great stuff this week… so we’ll get right to it! Dinner With a Millennial (Les is More) GNTV: How BuzzLogic Calculates Influence(Global Neighbourhoods) Is Your Consumer Using Social Media? (AdAge) Ten Ideas for Conversation (Conversation Agent) True Story of a Bogus Blog (AdWeek): The blow-by-blow of the not-so-real Ms. Heidi Cee at Hunter College.Is Jet Blue Using Twitter to Spy on Its Customers… Or Blow Their Mind? (Awake at the Wheel) Five Thoughts on the Future of Public Relations (PR Squared) Papa Johns vs. Cleveland, A PR Tragedy (MarketingProfs): Heard on Twitter the line at Papa Johns was 200+ long in Cleveland at some locations. The Coming Backlash Over Green Marketing (Seth Godin)... Permalink
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A lot of love for the social media posts this week. Some agency thinking and a little on current events. Enjoy. Some Differences Between Pitching Mainstream Press and Bloggers (Chris Brogan): Chris asked the Twitter-sphere what they thought and got some interesting results. The comments are also terrific. Bloggers are different and you have to understand the culture before you pitch them anything. Have You Lost that Loving Feeling (Unspun from SHIFT): An inside look at agency life. For those of you who have, or are, interning at an agency, how does this compare to your experience? Get Into Twitter or Get Outta PR (PR Squared): Todd Defren says that Twitter is necessary for PRos. I agree (and said so in the comments). What do you think? How To Get Placement on Blogs (Social Media Explorer): A new blog for me. I really liked this post and I think Jason... Continue Reading
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