Mar 22, 2010

I look back on the last 4-ish years of blogging and am amazed at how much I’ve learned. I’ve shared a lot of that here on this blog, but a lot has also been from tons of smart people in my industry. I often find myself sharing the same posts on certain topics over and over. In case you don’t want to go digging through my archives and those who...

Mar 16, 2010

Stuff like this irks me. According to a study of Australian newspapers, more than 50 percent of the content was “driven by some sort of public relations.” This isn’t the first time I’ve heard stats like this, and it’s not even the largest percent I’ve seen. What irks me is the tone. Oh dear God… PR might have an...

Mar 14, 2010

I’ve noticed a new tactic with spammers lately… they are awfully complimentary of your content, your blog and your writing style. Flattery is hard to resist, I know. So here are some tips for keeping the spam out of your comments section. If the comment seems to be over thesaurus-ized – common words turned into $5 words that aren’t...

Mar 13, 2010

At the end of each term, the students in PR Campaigns, our capstone PR course, present their portfolio of work to a panel of professionals. It’s an exciting day, with lots of great energy and terrific feedback from our talented professionals who give anywhere from 2 hours to 8 hours to share their expertise with our students. I had a chance to speak at...