Dec 17, 2009

It seems like a good idea. When you update Twitter, why not update Facebook automatically… and while you’re at it, how about LinkedIn? To me, each of these tools serves a different purpose and therefore needs different content. Certainly there is overlap in many instances, but it’s important to think about how each fits into your overall...

Dec 16, 2009

Connecting with people in your industry is as easy as creating a LinkedIn profile and using it as a live resume. Treat LinkedIn as the “suit & tie” social network and put forward your most professional self. Your profile should be kept up-to-date and polished regularly. A LinkedIn profile, as you’ll see, is a great way to build your network...

The PR major in the SOJC is a professionally-focused one. Most students who go into PR understand the importance of perceptions. Or at least they should. And, naturally, our students are concerned with professionalism. Lately, however, I’m beginning to think some are too concerned. Or their emphasis is misplaced. I’m not sure which. But I think...