Archive for May, 2008
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As usual, some great stuff this week… so we’ll get right to it! Dinner With a Millennial (Les is More) GNTV: How BuzzLogic Calculates Influence(Global Neighbourhoods) Is Your Consumer Using Social Media? (AdAge) Ten Ideas for Conversation (Conversation Agent) True Story of a Bogus Blog (AdWeek): The blow-by-blow of the not-so-real Ms. Heidi Cee at Hunter College.Is Jet Blue Using Twitter to Spy on Its Customers… Or Blow Their Mind? (Awake at the Wheel) Five Thoughts on the Future of Public Relations (PR Squared) Papa Johns vs. Cleveland, A PR Tragedy (MarketingProfs): Heard on Twitter the line at Papa Johns was 200+ long in Cleveland at some locations. The Coming Backlash Over Green Marketing (Seth Godin)... Permalink
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A lot of love for the social media posts this week. Some agency thinking and a little on current events. Enjoy. Some Differences Between Pitching Mainstream Press and Bloggers (Chris Brogan): Chris asked the Twitter-sphere what they thought and got some interesting results. The comments are also terrific. Bloggers are different and you have to understand the culture before you pitch them anything. Have You Lost that Loving Feeling (Unspun from SHIFT): An inside look at agency life. For those of you who have, or are, interning at an agency, how does this compare to your experience? Get Into Twitter or Get Outta PR (PR Squared): Todd Defren says that Twitter is necessary for PRos. I agree (and said so in the comments). What do you think? How To Get Placement on Blogs (Social Media Explorer): A new blog for me. I really liked this post and I think Jason... Continue Reading
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