Comments on: Social Media Measurement: What’s the Big Deal? http://www.prosintraining.com/2007/11/social-media-measurement-whats-big-deal.html Sun, 29 Jan 2012 20:19:14 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Kami Huyse http://www.prosintraining.com/2007/11/social-media-measurement-whats-big-deal.html/comment-page-1#comment-117 Kami Huyse Mon, 12 Nov 2007 02:56:00 +0000 http://vervenorthwest.com/prosintraining.com/?p=142#comment-117 Kelli; I appreciate that you talk about this in terms of levels. It actually has crystallized some of my thoughts, so thank you.<br/><br/>Thanks also for your concrete example of how a mind was turned by a relational exchange.<br/><br/>You are right that it is time to start thinking beyond analytics to relational measurement. However, analytics will still be a part of this.<br/><br/>It seems the role for PR is in the relational area, so we must learn to measure it. Kelli; I appreciate that you talk about this in terms of levels. It actually has crystallized some of my thoughts, so thank you.

Thanks also for your concrete example of how a mind was turned by a relational exchange.

You are right that it is time to start thinking beyond analytics to relational measurement. However, analytics will still be a part of this.

It seems the role for PR is in the relational area, so we must learn to measure it.

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